Nursery & Greenhouse · Wholesale & Retail
You know what’s in the block. Do you know what it costs you to hold it?
Plugs in, potted up, moved to the pad, sold in spring, leftovers held to fall. Every move costs labor and bench space. Your inventory system tracks what’s where, QuickBooks tracks the checks, and almost nobody reconciles them at the crop block.
One decision: which crops and cultivars to grow, scale back, or drop
#3 hydrangea — Limelight
+18% margin
4" annual flats — impatiens
+11% margin
B&B shade trees — red maple
+14% cost
Hanging baskets — mixed
+6% margin
#7 evergreen — holdover
−12% (shrink)
Plan Actual (on-budget) Actual (over)
How It Works
Three inputs. One crop-plan decision.
Goes In
What your grower already tracks
- Inventory / availability system (Nurture, Ornametrics, Picas)
- Liner & seed purchase receipts
- Labor hours by task or block
- QuickBooks or Farm Biz accounting
Comes Out
Honest per-block economics
- Revenue, cost, shrink, and margin per crop block
- Holding-cost clock on unsold inventory
- Cultivar-level performance year over year
- Spring pre-book vs. walk-in mix
Who It's For
Mid-Atlantic growers
- Wholesale B&B and container nurseries
- Retail garden centers with greenhouse production
- Southern PA and Maryland Chesapeake operations
- Owner-growers still running the crop plan themselves
AI Assist
AI turns grower notes, shrink observations, and holdover comments into structured block updates so crop-block margin stays current without a spreadsheet cleanup day. The grower still decides what to hold, push, or write down.
Custom-built to your availability system, purchasing, and QuickBooks. Typical delivery: 5–7 weeks from kickoff.
Want this built before next crop plan?
Share last season’s availability and purchases. We’ll show you exactly which blocks earned you and which didn’t.